• The accurate interpretation of clients' instructions.
• The continuing care of that client's interest throughout the duration of the instruction.
• The periodic monitoring of those factors which affect the satisfactory provision of the service to the client.
• The prompt delivery of advice relating to that instruction.
• The client's satisfaction that the firm has fully complied with the terms of instruction.
• The client's satisfaction that the charges incurred as a result of that instruction are fair and reasonable.
• The introduction of Quality Management Systems designed to ensure clear and measured added value to clients.
• The continuing professional development of professional, technical and administrative personnel.
• The monitoring of the service requirements of clients through a programme of auditing clients' views and the service provided by the firm.

Updated 28 June 2004 19:22